Archives

GDX takes a look at the top experiential activations of 2019, not only as a source for creative inspiration but an indicator of the changing experiential landscape.

Cannabis is a thriving industry, but with its confusing advertising regulations, companies are not properly capitalizing on Experiential Marketing.

Experiential and event marketing is no longer just a trendy buzzword, it’s become a proven marketing strategy that will continue to evolve in 2020 and beyond.

We sat down with Seth Bardacke, VP of Operations at Grandesign, to get a real sense of what it took to bring a 25’ gingerbread ship for Carnival Cruise Lines to life.